实习

Social Media Intern 新媒体运营实习生

发布时间:编辑:上海科技大学学生生涯与发展中心 浏览次数:loading...

RESPONSIBILITIES INCLUDE, BUT ARE NOT LIMITED TO 主要职责

§  According to the brand products, provide the preliminary research report, including the social media volume and channel research of the competitive brands

§  Ability to understand brand strategy copywriting topics, recommend suitable KOLs, brand cooperation or offline activities according to the brand strategy

§  According to the schedule, complete effective exposure cooperation under budget controlFollow up and report cooperation progress, including budget report, deadline, sample tracking, etc

§  Assist in online social activities: execute, track and report to superiors

§  Assist in the customization of strategy, content creation and helping delivery of content to different social channels. Ensure consistency of customer brand concepts across all channels

§  Assist the superior in project management, communicating with customers directly, publicizing and reporting work, and ensuring the correct implementation and realization of KPI targets

 

§  根据品牌的产品提供初步的调研报告包括:竞争品牌的媒体声量,渠道等调研

§  理解品牌战略文案话题, 根据品牌战略推荐合适的KOL,品牌合作或线下活动

§  根据计划表,在预算控制下完成有效的曝光合作,跟进和汇报合作进展,包含预算汇报,执行期限,样品追踪等

§  协助在线社交活动:执行、跟踪和报告给上级

§  协助定制策略、内容创作,并帮助将内容传递到不同的社交渠道。确保在所有渠道确保客户品牌理念的一致性

§  负责辅助上级对项目的管理、直接与客户沟通、宣传和报告工作确保正确执行和实现KPI目标

 

POSITION REQUIREMENTS 职位要求

§  Experience in advertising/digital/social media.

§  Understand brand culture and brand uniqueness to make them competitive

§  Familiar with the application of domestic social media, UGC and e-commerce tools (such as weibo, WeChat, chattering, KOL, Zhihu etc.)

§   Honest and reliable, responsible, positive and optimistic

§  Maintain and assist superior to develop network media channels, and control the cost of media channels

§  Must have good communication and expression skills, like teamwork, pleasant and talkative

§  Fluency in English is a plus

 

§  在广告/数字/社交媒体的经验

§  理解品牌文化和品牌独特性,使他们具有竞争力

§  熟悉国内社交媒体,UGC和电子商务工具的运用,(如微博,微信,抖音,KOL, 知乎等)

§  诚实可靠,有责任心,积极乐观

§  维护并协助上级开发网络媒体渠道,控制媒体渠道成本

§  必须有良好的沟通和表达能力,喜爱团队合作,愉快和健谈

§  英文流利视为加分项        

 

ABOUT US 关于我们

G-Commerce Shanghai is a part of Genetsis Group which is one of the first E-commerce and digital marketing service providers of Western Europe.

We are providing market research, strategy design, execution, reporting, data-analysis and follow-up to make possible and optimize the investment on the e-commerce and digital communication of European companies in the complex digital Chinese ecosystem (including Alibaba, WeChat, JD.com, Vip.com, Weibo, etc...). Meanwhile, being the one-shop partner for Chinese and European companies to operate their e-commerce and digital communication in Europe.

Our emphasis on open communication, developing a diverse work force, and a philosophy of shared rewards. Welcome to Genetsis Shanghai office, it is a great place to build your career and enrich your life.

G-Commerce上海办公室隶属于欧洲西部最早的电子商务和数字营销服务提供商之一——西班牙Genetsis集团。

G-Commerce专注于提供市场调研、战略设计、执行、报告、数据分析和后续跟进,使欧洲公司在中国复杂的数字生态系统(包括阿里巴巴、微信、京东、Vip.com、微博等)的电子商务和数字通信方面的投资成为可能并且进行优化。与此同时,我们也成为了中国和欧洲企业在欧洲运营电子商务和数字通信业务的合作伙伴。

我们强调开放沟通,发展多元化的工作队伍,以及分享奖励的理念。欢迎来到Genetsis上海,这是一个建立你的事业和丰富你生活的好地方。

 

CV CONTACT 简历投递

Our office is at Wework The Center, a dynamic environment for creativity, focus, and collaboration.

Email: recruitment@genetsis.com

Subject: “Candidate name” – “position”